Dec 11, 2019 | Business Growth, Customer Aquisition, Lead Generation, Strategy
I recently talked on Dale Beaumont’s Stage about ‘Incentive Based Marketing’ and how to ‘think and act differently’ for different results. The reality is, the game has changed when it comes to marketing. There’s more competition...
Jun 7, 2017 | Lead Generation
Hot Traffic – They Know You, They Like You, They Trust You! I want to talk through 3 topics; market awareness, traffic temperature, and stories. Perhaps you are thinking, what do these three things have in common? Hopefully I can make that clear as you read...
Jan 28, 2016 | Lead Generation
When it comes to designing landing pages, we used to do everything manually. You would need to map out what it was going to be, send it to a graphic designer, wait for the design to come back… the whole thing taking weeks from start to finish. Now, with the...
Nov 26, 2015 | Lead Generation
A common problem we see is that all business owners are wanting more leads but often they are not really thinking about the scenario of ‘not every hook and lure is going to attract and catch every type of fish’. What is a Lead Magnet? So what I mean by...