The Facebook Targeting Tightness Conversion Curve

aaHow well the offer on your landing page/squeeze page converts when targeting visitors from Facebook (or other similar display media such as banner ads) is not always just related to the quality and effectiveness of the offer and the design and copy on your landing page.

It’s very commonly understood in the direct response marketing world to test and measure different traffic sources to see how they convert. The school of thinking here …

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+Post ads Turns the Entire Web into a Social Stream

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Google has begun testing a new ad type called +Post ads. These +Post ads are display ads of brands’ Google+ video, image and hangout posts.

The ad format effectively takes Google+ and spreads it around the web in ad format for brands. Website visitors can comment on posts in the ad and share them within their circles all from within the Ad.

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Internet Marketing Magazine December-January 2014 is Now Released!

IMM_Issue29_Dec2013Jan2014_CoverS

Get the latest copy of Internet Marketing Magazine with your Free Internet Subscription.

In this issue… Social Strategy for Business Interview with CJ Hudson and Melissa Noon…

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Responsive of Dedicated Mobile Site for SEO?

Dedicated-mobile-vs-responsive-a-designers-perspective Mobile traffic continues to grow year on year. As discussed previously in this column it’s more important than ever for business owners to have a mobile version of their website – a version of the site tailored to smaller screens and fast load time. Also on the rise is the now wide mass spread adoption of using responsive design for mobile users versus the traditional mobile sites.

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Internet Marketing Magazine July 2013

Craig Ford on the cover of IMM July 24 Get the latest copy of Internet Marketing Magazine with your Free Internet Subscription.

In this issue… Import From China Like A Pro Interview with Craig Ford, Content Customers Can’t Resist, Increase Conversion Essentials, Google: Online Mafia, Videos You can Swipe + Deploy, Traits of Ineffective Leaders, Key Differences Between eBay and Amazon & much more….

Internet Marketing Magazine Issues

Internet Marketing Magazine June 2013 is Now Released!

Phil Leahy on the cover of IMM June 2013Get the latest copy of Internet Marketing Magazine with your Free Internet Subscription.

In this issue… Secrets of a #1 eBay Seller Interview with Phil Leahy, Compliment Online with Offline Media, 7 Must Know Internet Trends 2013, Continuous Conversion Optimization, Reach More People on Facebook, Traffic Strategies with Incredible ROI, Facebook Ads: Do they even work? & much more….

Internet Marketing Magazine May 2013 is Now Released!

Get the latest copy of Internet Marketing Magazine with your Free Internet Subscription. In this issue… Doubling Your Sales with Scarcity Interview with Eugene Ware, Converse First Convert Later, Tumblr for Business, Usability Testing, Landing Page Strategies, The Power of Product Descriptions, Grow by 15% or Lose Market Share & much more…. http://internetmarketingmag.net/issues

Internet Marketing Magazine October 2012 is Now Released!

Get the latest copy of Internet Marketing Magazine with your Free Internet Subscription. In this issue… Lifestyle Design with Blogging Interview with Yaro Starak, Eliminate Failure Gravity, Increase Conversion Rate, The Right Time to Setup an eBay Store, Applying Old World Service to New World Businesses, Lower Adwords Cost Per Click Rate, Landing Page Metrics

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