Google to Go Head to Head with GoDaddy

Google is getting into the domains business in a move that will see them compete with the current largest domain registrar in the world GoDaddy.

http://domains.google.com is still in Beta test mode and isn’t open to the general public yet.

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Google’s research showed that 55% of small businesses still don’t have a website, so this is a play to capture a lot of that market. The Google Domains platform looks as if it will use a wizard to step business owners through how to register their first domain and then up-sell them to ways to build their website or eCommerce store without needing a developer by using platforms such as Shopify, Squarespace, Weebly and Wix.

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