Internet Marketing Commandment 2 – Thou shalt have a Product or Service that Solves the Problem

Our product or service ultimately has to be something that they already want to buy, and not something that you think they need. This is a really common mistake that I see with most new Internet Marketers.

I had a funny example of this recently with a guy at a seminar who’s niche that was targeting was procrastinators who didn’t know that they were procrastinators and didn’t know that they needed help – certainly going to be a hard sell. Check out the video below.

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